-
Abstract:
USinternetworking and AT&T begin rollout of alliance in Washington, D.C., Maryland, and Northern Virginia. (...)
Excerpt related to
marketing system companies:
USinternetworking and AT&T begin rollout of alliance in Washington, DC, Maryland, and Northern Virginia.
Published:
2000-05-11
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Abstract:
Amdocs believes its ICM strategy resonates with its customers, who, facing increased competition and price commoditization,
realize that they need to differentiate customers' experiences from the competition, to enhance customer loyalty and increases
profitability. (...)
Excerpt related to
marketing system companies:
Amdocs believes its ICM strategy resonates with its customers, who, facing increased competition and price commoditization,
realize that they need...
Published:
2005-08-03
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Abstract:
SCM vendors are adding best of breed solutions to ERP product suites and are aggressively marketing this new functionality.
The SCM market has been growing so strongly that where SCM was once viewed as a means to gain competitive advantage, companies
now see it as a necessary extension of an ERP system, (...)
Excerpt related to
marketing system companies:
SCM vendors are adding best of breed solutions to ERP product suites and are aggressively marketing this new functionality.
The SCM market has be...
Published:
2003-04-04
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Abstract:
Responsys has announced public beta availability of a web-based application designed to let small and mid-sized firms conduct
online permission marketing campaigns. The company offers free use of the product for small campaigns during the beta period. (...)
Excerpt related to
marketing system companies:
Responsys has announced public beta availability of a web-based application designed to let small and mid-sized firms conduct
online permission ma...
Published:
2000-05-10
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Abstract:
A customer relationship management (CRM) system is inherently valuable for supporting customer acquisition and retention
by gathering data from each contact with customers and prospects. Collecting data, however, cannot be isolated from a strategy
for actually using that data. Here is an overview of how (...)
Excerpt related to
marketing system companies:
A customer relationship management (CRM) system is inherently valuable for supporting customer acquisition and retention by
gathering data from ea...
Published:
2003-07-03
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Abstract:
Making a CRM investment work is a two-step process that begins with unifying disparate systems by creating and managing standardized,
reusable business definitions mapped to the different CRM system schemas throughout the organization. (...)
Excerpt related to
marketing system companies:
Making a CRM investment work is a two-step process that begins with unifying disparate systems by creating and managing standardized,
reusable bus...
Published:
2002-12-25
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Abstract:
For many reasons, SAS's alliance with Amdocs and partnership with Aprimo might be some of a few vendor partnerships where
customers and the vendors benefit. (...)
Excerpt related to
marketing system companies:
For many reasons, SAS's alliance with Amdocs and partnership with Aprimo might be some of a few vendor partnerships where
customers and the vendor...
Published:
2005-08-12
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Abstract:
When a technology vendor focuses on a tightly defined market of, the value received by its customers is typically greater.
Stratyc seems to be the case in point. (...)
Excerpt related to
marketing system companies:
When a technology vendor focuses on a tightly defined market of, the value received by its customers is typically greater.
Stratyc seems to be the...
Published:
2002-03-19
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Abstract:
"Extending its portfolio of solutions to the industrial sector, System Software Associates (NASDAQ: SSAXD) today announced
a joint marketing and development agreement with SynQuest, Inc. to provide an integrated supply chain solution that will allow
SSA customers to drive profitability and lower costs. S (...)
Excerpt related to
marketing system companies:
"Extending its portfolio of solutions to the industrial sector, System Software Associates (NASDAQ: SSAXD) today announced
a joint marketing and d...
Published:
1999-10-01
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Abstract:
ERP software may fail to meet critical business requirements. When companies find that their ERP doesn't meet all of their
business requirements, they should investigate niche software vendors who are focused on fixing fatal flaws. This paper discusses
one of the potential fatal flaw areas in the CPG ind (...)
Excerpt related to
marketing system companies:
ERP software may fail to meet critical business requirements. When companies find that their ERP doesn't meet all of their
business requirements, ...
Published:
2004-04-24
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Abstract:
Price management might improve revenue (by a few percent) and gross margin (even by an umpteen percent), but the truly amazing
benefits should only come when price management is integrated with appropriate cost information and demand management. (...)
Excerpt related to
marketing system companies:
Price management might improve revenue (by a few percent) and gross margin (even by an umpteen percent), but the truly amazing
benefits should onl...
Published:
2006-05-05
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Abstract:
Many SMB companies need more functionality than an entry-level system offers, but cannot afford to pay $15,000 (USD) or more
for a higher-end product, nor do they really need the complexity found in these products. Red Wing Software’s TurningPoint
is a good mid-market product that plays well in this ma (...)
Excerpt related to
marketing system companies:
... increased reseller recruitment as well as marketing to the ... yet
very reasonably priced accounting system that will appeal to many companies searching for
...
Published:
2005-01-21
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Abstract:
Through incrementally adding functionality tidbits that are crucial to its target market and that are not easily emulated
by its competitors, Relevant continues to have a fair shot at delivering a viable solution to project-based discrete mid-market
manufacturers such as aerospace contractors, contract m (...)
Excerpt related to
marketing system companies:
Through incrementally adding functionality tidbits that are crucial to its target market and that are not easily emulated
by its competitors, Rele...
Published:
2002-05-09
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Abstract:
To ensure your warehouse management system is implemented as painlessly as possible, you must assess your warehouse situation
before you decide on a warehouse solution. Using the Pareto Principle, where a minority of inputs yields the majority results;
examining your processes; evaluating your personnel (...)
Excerpt related to
marketing system companies:
To ensure your warehouse management system is implemented as painlessly as possible, you must assess your warehouse situation
before you decide o...
Published:
2004-10-01
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Abstract:
Collaboration between Amdocs and SAS, if truly committed to by both, should make it possible to collect and analyze information
stored in these Amdocs' systems, and deliver the conclusions and recommendations to the operator's decision-makers in the
form of graphs and practical reports. (...)
Excerpt related to
marketing system companies:
Collaboration between Amdocs and SAS, if truly committed to by both, should make it possible to collect and analyze information
stored in these Am...
Published:
2005-08-05
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Abstract:
SAP is responding to the changing Internet marketplace in a multiplicity of ways. First, by restructuring to develop flexibility;
then, by forming key partnerships and alliances to put content behind its extensive advertising campaign for mySAP.com, which
started in full force on September 22. Will racin (...)
Excerpt related to
marketing system companies:
SAP is responding to the changing Internet marketplace in a multiplicity of ways. First, by restructuring to develop flexibility;
then, by forming...
Published:
2000-10-23
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Abstract:
Amdocs recently announced a complete revamp of its marketing philosophy and its offering to its customers, which it believes
to be the most important shift since the company's initial public offering in 1998. (...)
Excerpt related to
marketing system companies:
Amdocs recently announced a complete revamp of its marketing philosophy and its offering to its customers, which it believes
to be the most import...
Published:
2005-08-04
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Abstract:
In today's software frenzy and with the increasing demand for applications that provide maximum return on investment, many
companies have failed to focus on subjects like reliability, downtime, and scalability. Since 1991, Touchtone Corporation
has devoted its efforts to developing and maintaining a clie (...)
Excerpt related to
marketing system companies:
In today's software frenzy and with the increasing demand for applications that provide maximum return on investment,
many companies have failed t...
Published:
2004-06-15
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Abstract:
By extending its traditional focus on project-based businesses into the closely related areas of PSA and CRM (i.e., the so-called
"Project-PLUS" marketing spin), Deltek remains well-entrenched in the territory that many companies aspire to control, but
have yet to penetrate. (...)
Excerpt related to
marketing system companies:
By extending its traditional focus on project-based businesses into the closely related areas of PSA and CRM (ie, the so-called
"Project-PLUS" m...
Published:
2004-01-07
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Abstract:
Some major SSI competitors, while possibly inferior regarding process or mill industry focus, will influence some purchase
decisions through more comprehensive horizontal product portfolios, and superior global presence, localization capabilities,
and viability—which are still hurdles for SSI to overco (...)
Excerpt related to
marketing system companies:
Some major SSI competitors, while possibly inferior regarding process or mill industry focus, will influence some purchase
decisions through more ...
Published:
2006-07-28