-
Abstract:
A global sales force spread over five continents becomes more effective with Cameleon. Find Free IT Guides, Case Studies,
and Other Resources Linked to the global sales force. SDMO Industries, a global manufacturer of power generators, sells its
broad product line through a variety of sales channels. Comm (...)
Excerpt related to
niche marketing strategy:
A global sales force spread over five continents becomes more effective with Cameleon. Find Free IT Guides, Case Studies,
and Other Resources Linke...
Published:
2010-03-11
-
Abstract:
Unica's possibly unique set of broad and astute functional footprint and geographic coverage, easily-deployable product with
proven quick payback may prove the fact that the marketing automation point providers with a differentiating value proposition
and with immaculate execution may prevail the onslaug (...)
Excerpt related to
niche marketing strategy:
Unica's possibly unique set of broad and astute functional footprint and geographic coverage, easily-deployable product
with proven quick payback ...
Published:
2003-06-28
-
Abstract:
On December 6, SAP revealed it had entered into a partnership with Recognition Systems Group of the United Kingdom to add
marketing-planning and campaign-management features to its customer-relationship management suite. (...)
Excerpt related to
niche marketing strategy:
On December 6, SAP revealed it had entered into a partnership with Recognition Systems Group of the United Kingdom to add
marketing-planning and c...
Published:
1999-12-08
-
Abstract:
Combining deep analytics with BI solution functionality, expanding in certain verticals, and by acquiring several well thought
out companies, have been key for SAS to further entrench itself in the market. (...)
Excerpt related to
niche marketing strategy:
Combining deep analytics with BI solution functionality, expanding in certain verticals, and by acquiring several well thought
out companies, have...
Published:
2005-08-11
-
Excerpt related to
niche marketing strategy:
... to have any discernible marketing strategy—other than ...
commoditized/generic approach to marketing or selling ... out space) versus the niche/intellgent
salemsan ...
Published:
2010-05-31
-
Abstract:
Strategy in digital business has become an increasingly significant component of Digital Business Service Provider (DBSP)
offerings. Pure plays have and are becoming more experienced, and are serious competitors to the more traditional strategists.
DBSP strategists take over where the traditional consult (...)
Excerpt related to
niche marketing strategy:
Strategy in digital business has become an increasingly significant component of Digital Business Service Provider (DBSP)
offerings. Pure plays ha...
Published:
2000-10-03
-
Abstract:
What a difference a year makes. Two months after the Nike debacle, more than a dozen class action lawsuits for securities
fraud are now pending in federal and state courts. Will the SCM vendor find a safe harbor, sink to the bottom, or tread water
through 2001? (...)
Excerpt related to
niche marketing strategy:
What a difference a year makes. Two months after the Nike debacle, more than a dozen class action lawsuits for securities
fraud are now pending i...
Published:
2001-05-08
-
Abstract:
Strategy in digital business has become an increasingly significant component of Digital Business Service Provider (DBSP)
offerings. Pure plays have and are becoming more experienced, and are serious competitors to the more traditional strategists.
However, Razorfish is developing niche expertise in thes (...)
Excerpt related to
niche marketing strategy:
Strategy in digital business has become an increasingly significant component of Digital Business Service Provider (DBSP)
offerings. Pure plays ha...
Published:
2000-10-04
-
Abstract:
The Worldwide Retail Exchange (WWRE) and the Global NetXchange (GNX) have merged their complementary Web-enabled product
sets to form Agentrics LLC. One outcome is the ProductVine PLM solution, which is clearly designed for and targeted to private
label retailers. (...)
Excerpt related to
niche marketing strategy:
The Worldwide Retail Exchange (WWRE) and the Global NetXchange (GNX) have merged their complementary Web-enabled product sets
to form Agentrics LL...
Published:
2005-12-16
-
Abstract:
Collaboration between Amdocs and SAS, if truly committed to by both, should make it possible to collect and analyze information
stored in these Amdocs' systems, and deliver the conclusions and recommendations to the operator's decision-makers in the
form of graphs and practical reports. (...)
Excerpt related to
niche marketing strategy:
Collaboration between Amdocs and SAS, if truly committed to by both, should make it possible to collect and analyze information
stored in these Am...
Published:
2005-08-05
-
Abstract:
Magic Quadrant for Managed File Transfer. Get Free Advice Related to Managed File Transfer. Companies should consider managed
file transfer (MFT) suite vendors that meet their tactical and strategic needs. It's all too easy to be reactive and
deploy technology that supports only one file transfer pro (...)
Excerpt related to
niche marketing strategy:
Magic Quadrant for Managed File Transfer. Source: Sterling Commerce, an AT&T company. Document Type: White Paper Description:
Companies ...
Published:
2010-03-11
-
Abstract:
Growing Food and Beverage Businesses. Find Free Plan and Other Solutions to Define Your Project Implementation In Relation
To Food and Beverage Businesses. Global demand for food and beverages continues to rise, and the market will pay a premium
for partially prepared healthier choices. Food and beverage (...)
Excerpt related to
niche marketing strategy:
Growing Food and Beverage Businesses. Find Free Plan and Other Solutions to Define Your Project Implementation In Relation
To Food and Beverage Bus...
Published:
2010-03-11
-
Abstract:
Deciding that acquisition is the better part of valor, Numetrix cancelled its IPO to combine fortunes with ERP vendor J.
D. Edwards & Company. Though technologically adept in the areas of supply chain planning and optimization, Numetrix has lacked
a successful marketing strategy, a primary factor in its (...)
Excerpt related to
niche marketing strategy:
Deciding that acquisition is the better part of valor, Numetrix cancelled its IPO to combine fortunes with ERP vendor JD Edwards
& Company. Tho...
Published:
1999-09-01
-
Abstract:
What is vertical marketing? Vertical marketing is product and promotion efforts targeted at specific industries. Many benefits
are derived from vertical marketing. These include messages that are better received, credibility, marketing budgets that
go farther, less competition, etc. A common mistake is t (...)
Excerpt related to
niche marketing strategy:
What is vertical marketing? Vertical marketing is product and promotion efforts targeted at specific industries. Many benefits
are derived from ve...
Published:
2004-12-09
-
Abstract:
Business Agility for Communication Services Providers: a Few Simple Steps are a Great Way to Start. Download Free Technology
Study White Papers In Relation to Business Agility for Communication Services Providers. In today’s market, customers have
no patience for companies that let their size and comple (...)
Excerpt related to
niche marketing strategy:
Business Agility for Communication Services Providers: a Few Simple Steps are a Great Way to Start. Download Free Technology
Study White Papers In ...
Published:
2010-03-11
-
Excerpt related to
niche marketing strategy:
... are saddled with an assortment of disparate systems for storing customer data, whereby each niche
system is ... CRM Strategy #5: Rethink the Marketing Strategy.
...
Published:
2010-03-04
-
Abstract:
Creating specific CRM strategies means developing measurable goals and calculating your ROI to achieve them. These in addition
to a technical framework, sales and marketing strategies, including Internet strategies, and customer satisfaction metrics
will create a smooth running CRM machine in your compan (...)
Excerpt related to
niche marketing strategy:
Creating specific CRM strategies means developing measurable goals and calculating your ROI to achieve them. These in addition
to a technical fram...
Published:
2005-02-17
-
Abstract:
Combining deep analytics with BI solution functionality, expanding in certain verticals, and by acquiring several well thought
out companies, have been key for SAS to further entrench itself in the market. (...)
Excerpt related to
niche marketing strategy:
Combining deep analytics with BI solution functionality, expanding in certain verticals, and by acquiring several well thought
out companies, have...
Published:
2005-08-11
-
Abstract:
What is vertical marketing? Vertical marketing is product and promotion efforts targeted at specific industries. Many benefits
are derived from vertical marketing. These include messages that are better received, credibility, marketing budgets that
go farther, less competition, etc. A common mistake is t (...)
Excerpt related to
niche marketing strategy:
What is vertical marketing? Vertical marketing is product and promotion efforts targeted at specific industries. Many benefits
are derived from ve...
Published:
2004-12-09
-
Abstract:
Our quest for quality and well-priced mid-market CRM software solutions, takes us this week to review Surado Solutions Inc.
developers of Surado CRM Solutions. Surado positions itself high in many functional areas, against many mid-market software
vendors such as SalesLogix, Epicor, Microsoft CRM, Kana, (...)
Excerpt related to
niche marketing strategy:
Our quest for quality and well-priced mid-market CRM software solutions, takes us this week to review Surado Solutions Inc.
developers of Surado C...
Published:
2003-10-16